A Study of Consumer Psychology Analysis and Marketing Strategy for Hakka Specialty Industry at Liuk Dui－
碩士 === 國立屏東科技大學 === 客家文化產業研究所 === 96 === Based on the cultural industry and consumer psychology’s theories, the goal of this study is to analyze the background differences, satisfactions of consumers and marketing mechanism from the participation statuses and psychology dimension of consumers in Hak...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64304713719281322962 |