Database Marketing-A Case of A Cosmetic Company
碩士 === 國立中山大學 === 企業管理學系研究所 === 96 === Cosmetics were considered as luxuries due to lack of surviving materials in the past. Thus the quantity of consumers was limited and their needs were considered identical, it was easier for firms to predict market conditions and profit. Resent years, cosmetics...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/bg3v6t |