The Study of Brand and ODM Strategy for Brand: using LCD TV ODM as example

碩士 === 國立中山大學 === 高階經營碩士班 === 96 === 3C industries have been developing for 30 years in Taiwan. Taiwan corporations are putting hugh resources within these industries. Moreover, Taiwan Government is also putting hugh resources to support. Due to concentration to support the value chain of European,...

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Bibliographic Details
Main Authors: Man-sing Chung, 鍾文聲
Other Authors: Pei-how Huang
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/d72pt4