The Adoptation of Intention Behavior to Ethical Consumerism by the Consumers'' Foundation of ROC
碩士 === 國立中山大學 === 公共事務管理研究所 === 96 === The research subject in the study is conducted on the members of Consumers’ Foundation, and the study intends to realize their behavior intention of ethical consumerism. The study derives from the theory of planned behavior of Ajzen, by utilizing questionnaire...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/e3vyme |