THE STUDY OF THE INFLUENCE OF PERCEIVED SERVICE QUALITY TO THETRAINEE SATISFACTION AND REPURCHASE –INTENTION IN THE TRAININGCENTER OF KENDO

碩士 === 國立臺灣體育學院 === 體育研究所 === 96 ===   Perceived service quality has been proved as a key factor of satisfaction by many marketing researches. In this study, we tried to discuss the impact of perceived service quality upon customer satisfaction, the impact of customer satisfaction upon overall repur...

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Bibliographic Details
Main Authors: Lin Chun-Yan, 林春燕
Other Authors: Yang Hsiu-Chu
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/14717736389921882230