Relationship Among Trust of Message, Risk Perception, and Risk Reduction- A study on Avian Influenza in Taiwan
碩士 === 國立臺北大學 === 合作經濟學系 === 96 === Technology improving makes it possible for consumers to receive information through kinds of channels. In the case of Avian Influenza, related informations brought social amplification of risk by repeated reported by mass media. Facing indeterminate risks, consume...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/03262259530098046450 |