Typologies of online auction service failures and recovery strategies
碩士 === 國立高雄大學 === 亞太工商管理學系碩士班 === 96 === Online auction is a new transactional model and service which integrated auction regulation and WWW; however, service failures will occur during the process of service delivery. These service failures will break the good service records, decrease the reputati...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84299498870934577095 |