The Long-term and Short-term Performance Analysis of Corporate Name Change

碩士 === 國立虎尾科技大學 === 經營管理研究所 === 96 === In the listed companies on SEC and OTC in Taiwan, we found that a lot of companies have changed their names. Therefore, this paper aims at the motivation, recognition and respond of investors for corporate name changes. The sample firms that ever had change...

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Bibliographic Details
Main Authors: You-Ying Sie, 謝侑穎
Other Authors: Chi-Lin Lu
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/e9s4kv