The Marketing Study of Godot Theatre Company

碩士 === 中國文化大學 === 戲劇研究所 === 96 === How can the Taiwanese art-performing companies market their own brand well while they’re forced to compete with foreign and domestic high quality once? It’s essential to build an effective and institutional marketing strategy. The Marketing strategy of Godot Theat...

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Bibliographic Details
Main Authors: TUNG,PO-SHOU, 童柏壽
Other Authors: Liu Hui-fen
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/90989814332857933345