An Empirical Investigation on choices of Investors toward Wealth Management –From the perspective of sales’ personnel characteristics, service quality, consumers’ satisfaction, and consumer loyalty.

碩士 === 靜宜大學 === 管理碩士在職專班 === 96 === Ever since the official authorization of wealth management business by FSC( Financial Supervisory Commission) in January, 2005, financial institutions has been actively compete in this industry which are estimated to have commission revenue of NTD 12,000,000,000....

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Bibliographic Details
Main Authors: Chun-Chi Yang, 楊駿騏
Other Authors: Chang, Jin De
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/93075896171642728143