The determinant of purchasing behavior fot customer in Internet context

碩士 === 實踐大學 === 企業管理研究所 === 96 === This research particularly emphasizes on the issue of influence factor when consumers shopping at internet. The hypotheses are raised from the following three dimensions: the concept of individual, the concept of the environment of shopping, the concept of Electron...

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Bibliographic Details
Main Authors: Chiang yu-lin, 江侑霖
Other Authors: 廖明坤
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/83631313630669826707