資訊電子業自有品牌與市場附加價值關聯性之研究

碩士 === 東吳大學 === 會計學系 === 96 === The former researches were almost analyzed the single group of the relationship between cooperation brand and business results, but no researches were analyzed in comparison with the different groups. Therefore this research analyzes the relationship between cooperati...

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Bibliographic Details
Main Authors: Mu-Ting Hong, 洪穆亭
Other Authors: James C. Chan
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/8664aq