The Impact of Mobile Telecom's Web Site Service on Customer Satisfaction and Customer Loyalty

碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 96 === Mobile telecom’s web sites provide more convenient and exclusive communication services which replace part services provided by brick-and-mortar channels and service hotline, and become a very important contact point between the mobile telecom operators a...

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Bibliographic Details
Main Authors: Li-wen Hsu, 許力文
Other Authors: J.K.Fang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/aj3h76