A Study on the Effects among Brand image, Customer participation, Customer value, Customer satisfaction, and E-loyalty in Blog－A Case Study of “www.wreth.cc”
碩士 === 南台科技大學 === 行銷與流通管理系 === 96 === Due to the new era of Web 2.0, the World Wide Web starts to change its original style. The internet user gradually changes its role from the observer into the main participator. At the same time, the use of the blog becomes popular all over the world. It emphasi...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/47752555167849425551 |