The Influences of Franchisee’ s Brand-Based Psychology Ownership on Franchise Unit-Store Job Satisfaction
碩士 === 亞洲大學 === 經營管理學系碩士班 === 96 === It’s very competitive in franchise system in Taiwan. Therefore, the primary subject for the franchisor is to keep a good relationship with franchisees. The franchisor should develop a long-term partnership with franchisees under a well interaction. The franchise...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/76227486000237191702 |