The Influences of Product Review Credibility and Product Rating Credibility on Browsers’ Product Attitudes: An Online Platform of Cosmetics
碩士 === 國立臺北科技大學 === 工業工程與管理研究所 === 96 === When senders write reviews on the internet, some platform operators not also give senders spaces to write reviews, but also hope senders give products ratings, and provide browsers spaces to commend these reviews. In addition to giving senders and browsers s...
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| Format: | Others |
| Language: | zh-TW |
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2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/5ue992 |