An empirical study of securities firms conduct wealth management business and customer behavior intention – from relationship marketing viewpoint
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 96 === As for achieving the objective of liberalization and globalization, Financial Supervisory Commission has to consolidate securities firms’ competitiveness and expand their business scope. Open the wealth management business for securities firms, to encourage...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/ey28yb |