A Study On Marketing Channel Power of An US IC Design Company

碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 96 === This research applies game theory to probe into the competitive relationship among a US Integrated Circuit (IC) design facility,the factory and two sales agents in Taiwan. Today the IC design industry in Taiwan has become a perfectly competitive market. Compe...

Full description

Bibliographic Details
Main Authors: Jackie Huang, 黃佳琦
Other Authors: 洪英正
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/54969751565590007642