A Study on Effect of Perceived Value and Purchase Intention for Exotic Restaurants by Lifestyle and Personality Traits of Clerks.

碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 96 === This research is to study clerks with different life styles and personality traits of Clerks about their perceived value and purchase intention for exotic restaurants. The estimating shows there are 22 million people in Taiwan and approximately 9 million clerk...

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Bibliographic Details
Main Authors: Chun Yuan Wang, 王俊元
Other Authors: 洪英正
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/00705829628660973657