A Study on the Relationships among Service Quality, Financial Service, Corporate Image, Price Perception and Customer Satisfaction
碩士 === 淡江大學 === 國際貿易學系國際企業學碩士在職專班 === 96 === This research focuses on customer satisfaction, attempts to present the real situation of customer satisfaction in Taiwan banking industry, explores latent factors for customer satisfaction and the difference between consumers on demographics and factors...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/81432605945881336760 |