A Study of Consumer Purchasing Decision Factors on Domestic Automobile
碩士 === 淡江大學 === 國際貿易學系國際企業學碩士在職專班 === 96 === Regarding to domestic automobile industry, there were lots of researches focused on successful corporate policies or business marketing strategies. those researchers have given fewer attentions on purchasing decision factors from the consumers. However,...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/61756586868789848048 |