Study on the Buying Behavior and Market Segmentation of Nintendo’s Wii
碩士 === 淡江大學 === 管理科學研究所碩士班 === 96 === Since the appearance of the video game console, people have another new choice in selecting recreation. Among many video game consoles, the spring up of Nintendo’s Wii which is overmastering Microsoft’s Xbox360 and Sony’s PS3,creating blue oceans market, and bec...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
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2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/35149131757773088526 |