The Study on the B2C, E-marketing Strategy for the Non-Life Insurance Industry in Taiwan
碩士 === 淡江大學 === 管理科學研究所企業經營碩士在職專班 === 96 === Since internet has become an inseparable part of the modern life, E-Business has been the highly expected and watched playground by all the marketing world. Even it had gone thru the internet bubble period, E-Business still plays a major role in the ma...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/09566090519686215315 |