A Study of Service Quality, Perceived Value Model and Reperchase Intentions of Super Basketball League Spectators-A Confirmatory Model
碩士 === 臺北市立教育大學 === 體育學系碩士班 === 96 === The purpose of this study was to explore the correlations among service quality, perceived value model and repurchase intentions of Super Basketball League(SBL) spectators. The self-developed questionnaire were administered to 407 SBL spectators in Hsinchuang s...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/12492202933341674458 |