The Impact of Service Quality on Consumer Satisfaction and Loyalty in The Vietnamese Mobile Phone Service Market

碩士 === 雲林科技大學 === 企業管理系碩士班 === 96 === Abstract In recent years, the competition in the Vietnamese mobile phone service industry has been strongly intensive. The service quality played an important role and significantly affected customer satisfaction and customer loyalty. The customer satisfaction...

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Bibliographic Details
Main Authors: Tang-Thai Duong, 曾太陽
Other Authors: Chi-Shiun,Lai
Format: Others
Language:en_US
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/28556761518899492999