Is FHC a Best Bancassurance Alliance Model? Analytic Network Process Application
碩士 === 元培科技大學 === 經營管理研究所 === 96 === This paper identifies the best bancassurance alliance model from the customers’ perspective in the Taiwan area. Accordingly, the study adopts the modified Delphi Method and analytic network process (ANP) to construct an evaluation method and to verify its effecti...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
|
Online Access: | http://ndltd.ncl.edu.tw/handle/966qm8 |