Co-production: Antecedents and Impacts on Service Innovation

碩士 === 元智大學 === 企業管理學系 === 96 === For the past few decades, a lot of researchers have suggested that collaboration has been seen as means to develop innovation in rapidly and highly competitive environment. According to the recent developments in marketing thoughts and practices, the researches paid...

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Bibliographic Details
Main Authors: Ting-Yun Huang, 黃渟蒕
Other Authors: Ja-Shen Chen
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/93208889768755827992