Customer Relationship Management Planning and Implementation: A Case of Machinery Company
碩士 === 元智大學 === 管理研究所 === 96 === Customer Relationship Management (CRM) gained an increasing popularity by the theory and practice. It is the essential of business and also among the most industry implementations in recent years; it has been the key role between customers and a firm. Due to internet...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33920448622582367213 |