Applying Data Mining to Customer Contribution Value Analysis–The Case of Automobile Parts Industry

碩士 === 國立中正大學 === 會計與資訊科技研究所 === 97 === In discussing of the customer relationship management, with the rise of the Internet network, the opening up of international markets and customers first,it derivatives many new challenges and operation strategies to business.In such a competitive environment,...

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Bibliographic Details
Main Authors: Fang Ruei-Huang, 黃芳蕊
Other Authors: 蔡志豐
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/39314316505160672143