A Study of the Relationship among Service Quality, Brand Image, Customer Satisfaction and Repurchase Intention -International Brand Mobile Phone as an Example
碩士 === 長榮大學 === 國際企業研究所 === 97 === With the progression of society, the living quality rises with the high-tech development. Consequently, the mobile connection with people is getting more important. The range and age of using mobile phone get widen and younger. It becomes an essential product in th...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/48056398013580739960 |