A Study of Consumer Behavioral Intention on Mobile Shopping Adoption-A TAM Perspective

碩士 === 中原大學 === 國際貿易研究所 === 97 === Abstract With the development of wireless communication technology, become what people known mobile commerce, is produced through combination of mobile communication with e-commerce, among which e-commerce will influence interaction and transaction between enterpri...

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Bibliographic Details
Main Authors: Yu-Chen Lan, 藍于甄
Other Authors: Yi-Fen Chen
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/04658405955693348949