The Study of Relationships among Brand, Production Knowledge and Purchase Intention for Tea Farmers in Nan-tou County

碩士 === 朝陽科技大學 === 企業管理系碩士班 === 97 === In recent years, climatic changes have caused certain bugs to devour tea leaves and cause a reduction in the crops. Tea farmers have attempted to kill these bugs with agricultural chemicals. However, these chemicals harm the human body when consumed. Research sh...

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Bibliographic Details
Main Authors: Ching-Ju Chen, 陳靖儒
Other Authors: Jyh-Chau Yang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/95011362957243065595