A Study of Marketing Mix of the Agricultural Product of Traceability in the Hypermarket – An Example of Taichung County Area

碩士 === 朝陽科技大學 === 企業管理系碩士班 === 97 === With the food poisons appearing constantly in our country, the traceability system was born in coordination. So far, because the agricultural product of traceability is selling only in the hypermarket, and we thought about the reason of the effects of uncertain...

Full description

Bibliographic Details
Main Authors: Yen-Chih Liao, 廖晏志
Other Authors: Yu-Cheng Tu
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/90511545069828167830