The strategy and development of the bancassurance operations for the banking industry

碩士 === 朝陽科技大學 === 保險金融管理系碩士班 === 97 === Abstract Bancassurance was implemented in the international banking industry for many years, and also one of the main sales channels in the insurance market. Such cross business operation in banking industry originates from Europe and receives favorite respon...

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Bibliographic Details
Main Authors: Yi-Ju Ho, 何易儒
Other Authors: Pen-Tui Lai
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/36345323317925371202