An Empirical Study of the Relationship among Corporate Social Responsibility, Corporate Image, Consumer's Attitude and Behavioral Intentions
碩士 === 大葉大學 === 事業經營研究所 === 97 === Corporate Social Responsibility (CSR) has emerged in recent years as both an important academic construct and a pressing corporate agenda item. Presently, hotelier promote social responsibility about environmental issue in hotel industry of Taiwan, it needs more co...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10081410106829648979 |