The Effectiveness of Perceived Value and Traveler’s Satisfaction on Loyalty Taiwanese Tours to Mainland China.

碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 97 === Service industry is developing noticeably in the world, and the tourism is a typical kind of service industry. As the removal of the embargo to go abroad in 1979, the num-ber of tourists was growing years by years. Up to 39.9% of compatriots traveled to Chin...

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Bibliographic Details
Main Authors: I-Ling Shao, 邵意玲
Other Authors: Tsai-Ling Liao
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/61934732595184102746