A Study of Using Motivations, Product Involvement, and Purchasing Intention of Trailer
碩士 === 大葉大學 === 休閒事業管理學系碩士在職專班 === 97 === The main purpose of this study is to investigate and analyze the usage motivation, product involvement, and purchase intention of recreation vehicle users. A total of 302 questionnaires have been handed out and recovered. All 302 recovered questionnaires are...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52423736499466347137 |