A Scale Development for Chinese Consumer’s Aesthetic Judgments on Product Design in Taiwan
碩士 === 輔仁大學 === 心理學系 === 97 === Aesthetic consumption has been an important issue today. Consumer’s aesthetic judgments determine product values and build individual’s unique lifestyle. Consumers’ subjectivism is an essence of their aesthetic experiences, while external cultural context influences t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43984760915491024140 |