The relationship of Green Product Design considerations with Customer Perceived Quality and Customer Perceived Value
碩士 === 輔仁大學 === 管理學研究所 === 95 === The most challenging issues faced by the human species in the 21st century are preserving the environment and the rapid depreciation of energy. To encounter these issues, green products and green marketing will become important agendas to industries. When consumers...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/78962491671903760967 |