The Study of Molding Luxury Brand Image From Brand Equity
碩士 === 輔仁大學 === 應用美術學系碩士班 === 98 === This Research based on the Brand Equity from the four sub-dimensions to investigating the Brand Image of the two sub- dimensions, Furthermore, adding the consumer variables in the Taipei area; This Research purpose were discussed the 1.What’s effects in Luxury Go...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/12110230333925070891 |