Impression Management and Perception of Influence Style in Tourism Industry—A Case of Public Sector’s PR Practice.
碩士 === 輔仁大學 === 餐旅管理學系碩士班 === 97 === What is the idea of impression and influence style between media practitioners and PR under the marketing strategy which is emphasis on the integration of media and pubic relation? What is the influence from interactive process between those two parties? What kin...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/28930160248803088677 |