Analysis of Decision Factors of Self-paid Medicine:Discussion on Glucosamine

碩士 === 義守大學 === 管理學院碩士班 === 97 === In Taiwan, subject to the policy of Bureau of National Health Insurance, doctors are mainly the decision makers of prescription medicine. They have hence been targets of most research focusing on decisive factors of using prescription medicine and marketing strateg...

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Bibliographic Details
Main Authors: Huann-min Chiou, 邱煥民
Other Authors: none
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/98954714007135512797