A Study on The Determinant of Hypermarket''s Store Brand Equity
碩士 === 義守大學 === 管理學院碩士班 === 97 === Facing today''s highly competitive and rapidly changing environment, the brand has been used to provide consumers with more value-added assurance. A good brand priers to other products on the market will set a good identification, and enhances customer lo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22110300694420850934 |