A research of Internet user''s intention of the keywords advertisement

碩士 === 義守大學 === 資訊管理學系碩士班 === 97 === Because of the information-intensive society, a lot of people use the Internet to search for the information to solve their questions. Because of these changes, Internet marketing industry managers employ “the keywords” as a new advertisement method, and it has b...

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Bibliographic Details
Main Authors: Ying-hsien Fu, 傅英賢
Other Authors: Chia-Chun Wu
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/97325098615015931687