大學生綠色消費之跨文化比較
碩士 === 開南大學 === 國際企業學系 === 97 === ABSTRACT The purpose of this study was to explore Taiwanese college students and foreign students with the cultural values to explore the green consumer behavior in order to understand differences. Understanding of cultural values and thus affects the consumer to pu...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/01305166596423552948 |