The Study of Gay Consumer’s Behaviors on Purchasing Male Skin Care Products
碩士 === 銘傳大學 === 傳播管理研究所碩士班 === 97 === Gay consumption becomes a special topic in Taiwan market. Many researches point that gay men are willing to spend much money on consumption they prefer, such as beauty maintenance and treatment, because they don’t have pressures to get married or raise childr...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/c693pe |