Research on relationship of Internal Marketing, Organizational Customer-oriented, Organizational Support and Job Satisfaction─ A Case Study of Public Television
碩士 === 銘傳大學 === 傳播管理研究所碩士班 === 97 === Up to now, the empirical research on “internal marketing" in Taiwan has focused on private service industries, such as banks, hospitals or government departments, the studies on the media industry were taken Eastern Broadcasting Corporation (EBC) and the Telemar...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
|
Online Access: | http://ndltd.ncl.edu.tw/handle/f55q69 |