A study on customer loyalty digital TV user

碩士 === 銘傳大學 === 管理研究所 === 97 === Because of the arrival of digital convergence era, and NCC open up innovations of new technology and telecommunication liberalization, competitions in Taiwan telecommunications industry are becoming fierce. Therefore, it is more difficult to attract new customers tha...

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Bibliographic Details
Main Authors: Chia-Chun Chang, 張嘉純
Other Authors: Chia-Hung Hsieh
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/2phdx5