A Study of Design Instruction Framework in Taiwanese Brands Business
碩士 === 銘傳大學 === 設計管理研究所碩士班 === 97 === International trends show that enterprise is powered by brand. Taiwanese industries start to shift their focus from OEM to OBM. Product design hence plays a key role in this competition. Designers’ first responsibility is to add invisible brand spirit to their w...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/99686889012942441603 |