The study on international marketing channel model of the Taiwanese own brand corporation by using organizational learning and resource based theory

碩士 === 國立政治大學 === 科技管理研究所 === 97 === Taiwanese electronic companies are good at manufacturing and design, and take OEM/ODM business for the first-tier international electronic companies. However, in recently, the competitive advantages of Taiwanese companies gradually decline due to the booming of t...

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Bibliographic Details
Main Authors: Hsieh, Cheng Hua, 謝政樺
Other Authors: Wu, Feng Shang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/02366946525087488995